Duplication – Home-Based Network Marketing Success With Absolute Duplication

First and foremost keep it simple. For many of the people getting started in this industry, if it’s too complicated to get up and running they will quit before they’ve even had a chance to succeed. If you look at the big guns in this business you will notice that they are all pretty much doing the same thing just with different programs and products.

The main thing they have in common is duplication. If you don’t have it then you most certainly can’t teach it. You may be able to bring thousands of people into your organization but if they can’t do it also, what’s the point? You will end up getting burnt out and if you have a conscience; feeling responsible for their failure.

So, how do these guys do it? Well, first of all they make the sign up process easy and streamlined. The potential benefits that your business holds for your prospects must be clear-cut and to the point. Once they have read your sales page the next step should have no ambiguity; “Get Started Today” or “Sign Up Now”.

The next thing they do is get their new people paid. People are funny that way. They like to see proof. Okay so you won’t have them making $5000 in two weeks but if you put even ten bucks back in their pocket they have proof that this works. The moment they see that just like you told them that a + b = c is the moment your integrity and creditability goes up several factors. You can now transition them into your more lucrative programs.

It’s at this point that the essential ingredient in keeping it duplicable comes into play. Actually it’s already been working the whole time! It’s called a Funded Proposal. What this does essentially is to take the cost out of lead generation. Even more than that; it will actually make lead generation produce revenue and get your people paid very early in the marketing process.

So, how does it work? You start by promoting something such as an e-book or an interesting teleseminar series or an inexpensive business opportunity. Once the person gets started with you, you show them how to promote the same system and they get a percentage of the sale. Once you have them making money you can move them into your primary business. The entire goal of the system is to sell people your main product or business without having had to pay for them as a lead in the first place. It’s covered by the sale of the small ticket item up front. At first it covers your marketing but very quickly, as it grows it starts to turn a profit. This is why once this system is set up, practically everybody stays with you. Why would people quit when they are promoting a system that makes them money without costing anything?

Once this system is set up you will have next to zero people quit. Why would anyone quit when they are marketing a business with no money out of pocket. A much higher percentage of people will stick it out until they make it.

Finally, the thing that everyone must do is to streamline their training. You cannot talk to 5000 people individually. The calls and emails will drain you. You must have a system in place for signup, marketing training, and order placing. To achieve this you can use websites and conference calls. Eventually the majority of the training can be passed on to your rising stars giving them more exposure.